21 STEPS TO A WINNING LINKEDIN PROFILE
Ok so we all know that LinkedIn is becoming one of the most important business tools anyone has had in recent years and it's only getting stronger.
Given all this power, how the holy moth balls are you supposed to use it?
As a Professional Network, LinkedIn is currently rife with fake profiles, incomplete profiles, profiles without pictures (scammers?) (PS, if you don't have a picture on LinkedIn, even a bad one... people just naturally assume you're a serial killer or a scammer from Nigeria) or profiles that clearly should not be there.
I'm very passionate about making sure you OWN all the media you can. LinkedIn is one of those platforms you have within your control... make sure you rock it!
Here's a very interesting article I found today that might help you in the right direction. Please note point number 3: Photo should be taken by a professional
I'm not just blowing my own horn here. It's probably one of the most important aspects of ANY of your online profiles but most definitely LinkedIn. Book me, book someone else, but please, for the love of all things blue, please get it done by a professional...
Rant over. Enjoy the article... feedback, comments, death-threats... all welcome.